ToLet.com.ng is Nigeria's fastest growing online real estate Company. We provide a property rentals' platform that helps Lagosians navigate the stressful, frustrating and unstructured Lagos property rental market. We publish a bi-monthly lifestyle Magazine to complement the needs of our very esteemed and deluxe clients.Job Description If you live and breathe digital marketing, we want to talk to you. We are looking for Team Lead, Digital Marketing to develop, implement, track and optimize our digital marketing campaigns across all digital channels. Job Expectations Plan and execute all digital marketing, including SEO/SEM, marketing database, social media and display advertising campaigns Design, build and maintain our social media presence across all digital channels Have a strong grasp of current marketing tools and strategies and maximize them to Tolet.com.ng's advantage Be able to lead integrated digital marketing campaigns from concept to execution. Work with the marketing team, and supporting teams to launch campaigns on time and on budget Measure and report performance of all digital marketing campaigns, and assess against goals Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams such as I.T, design, and sales to create landing pages, optimize user experience and increase client satisfaction through cohesive strategies Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Collaborate with agencies and other vendor partners Stay up to date on and evaluate emerging digital technology developments and their relevance to Tolet.com.ng business operations Develop specific campaigns to create and maintain high levels of customer interaction Manage and improve online content, considering SEO and Google Analytics Forecast sales performance trends and act proactively to increase our market segment Monitor competition and provide ideas for Tolet.com.ng stand out Requirements The ideal candidate must: Have a proven working experience in digital marketing Have demonstrable experience leading and managing SEO/SEM, marketing database, social media and/or display advertising campaigns Demonstrable experience in designing and implementing successful digital marketing campaigns Strong understanding of how all current digital marketing channels function Familiarity with web design Excellent analytical and project management skills Be highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Have experience in optimizing landing pages and user funnels Have experience with A/B and multivariate experiments Have solid knowledge of online marketing tools, best practices and website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) Have working knowledge of ad serving tools (e.g., DART, Atlas) Have experience in setting up and optimizing Google Adwords campaigns Have working knowledge of HTML, CSS, and JavaScript development and constraints Have strong analytical skills and data-driven thinking Be up to date with the latest trends and best practices in online marketing and measurement Minimum of a Bachelor's Degree in Public Relations, Mass Communication, Business, Marketing or Advertising Proficiency with the MS Office Suite including Microsoft Word, Excel, and PowerPoint Minimum of three years of experience working for a print or online publication Remuneration Salary is competitive and commensurate with experience.
No comments:
Post a Comment